Coker not answering calls is most defineately bush league, and it's not the 1st thing they've done that is bush league, and not getting the Gilbert vs Alvarez deal done would be awful BUT...
It should be noted that Coker has said in an interview that he wants the fight to happen, and it should also be noted that Bellator and SF have shared fighters in the past.
AND to say Bellator is the better org is crazy. SF has better talent, by a wide margin, they have a better TV deal(not sure if I think fox sports is better then showtime or not, but the CBS telecasts easily wins out for SF), Jimmy Lennon Jr, is one of the top 2 ring announcers in the world(though the guy that does the challenger series cards sucks) while last week the Bellator guy stumbled badly through one of his calls, Shamrock is a million times more knowledgable then whoever bellator's guy is, and while Gus and the bellator guy might have similar MMA IQ's Gus is by far the more polished announcer. (I like Milletech, but I think Mauro and the proffessor also suck).
SF is suffering, to an extent by having grown super quickly, and they also suffer to an extent by the UFC huggers taking aim at the org that scoop's up bigtime talent that they believe belong's in the UFC. And I think Bellator is doing a great job, I love the tourney's, I think they have some real good fighters(I think Lombard is a sleeping giant in the 185 div) But as of right now u can't compare sf and bellator.