Bob Arum: "The Future Success of the UFC Is Limited"

And funny enough with this story, I had a random conversation today with a random black guy at a gas station and we talked MMA, Brock was mentioned of course, but so was Cain, I told him about Strikeforce, yes I did.

LA wrote:

Do you think Arum would say something like this (and has before) because he really feels the UFC and MMA's future success is limited? He wouldn't feel need to say anything if that was the case lets be real here.

Lets talk about that limited demographic

First off, the 18-39 white male demographic is also the most desirable and lucrative. Secondly, those men 18-39, they're not going anywhere, they will become older MMA fans as the new wave of 18-39 year ol males comes in. Do they lack in certain demographics? sure, but we're talking about a very young sport here still in all reality, time will fill those voids. Watch with just Cain being UFC HW Champ alone more hispanic fans coming in for instance. It's just ignorant to think they will never be able to tap into those groups.

= Limited success if they dont appeal/garner the interest of the other demos

Which is exactly what Arum said, he even gives the UFC props for that

oh LA Arums right about UFCs demo you cant backtrack out of it sorrry

Back track out of what? what are you talking about today? seriously

gomez1012 wrote:

LA wrote:

Do you think Arum would say something like this (and has before) because he really feels the UFC and MMA's future success is limited? He wouldn't feel need to say anything if that was the case lets be real here.

Lets talk about that limited demographic

First off, the 18-39 white male demographic is also the most desirable and lucrative. Secondly, those men 18-39, they're not going anywhere, they will become older MMA fans as the new wave of 18-39 year ol males comes in. Do they lack in certain demographics? sure, but we're talking about a very young sport here still in all reality, time will fill those voids. Watch with just Cain being UFC HW Champ alone more hispanic fans coming in for instance. It's just ignorant to think they will never be able to tap into those groups.

= Limited success if they dont appeal/garner the interest of the other demos

Which is exactly what Arum said, he even gives the UFC props for that

So would limited success be continuously expanding? selling 57,000 tickets to an event? PPV Buyrates growing each year? Consistently having the majority of top PPV Buyrates for the year since like 06, maybe earlier?

LA wrote:

So would limited success be continuously expanding? selling 57,000 tickets to an event? PPV Buyrates growing each year? Consistently having the majority of top PPV Buyrates for the year since like 06, maybe earlier?

57k tickets in CANADA! White people.

PPV buys havent jumped as much as you think

The big fights get around 1-1.5, the rest avg around 500k

I would say been the same for the past few years

gomez1012 wrote:

LA wrote:

So would limited success be continuously expanding? selling 57,000 tickets to an event? PPV Buyrates growing each year? Consistently having the majority of top PPV Buyrates for the year since like 06, maybe earlier?

57k tickets in CANADA! White people.

PPV buys havent jumped as much as you think

The big fights get around 1-1.5, the rest avg around 500k

I would say been the same for the past few years

Ok white people, but I thought success would be limited? Is that not still selling 57,000 tickets?

Those PPVs, between the 1.5's and 500k's, you know they're putting on 20+ shows a year right? Boxing would kill for numbers like that all year.

And since like 2005, the UFC has had at least 50% of the top 10 PPV Buyrates for Combat Sports each year.

I know what happens, when those 18-39 year old white males turn 40 they stop liking MMA. They don't continue being fans as the grow old while new waves of MMA fans in that same demographic appear, nah just can't happen. And a young sport will never be able to tap into other demographics as time passes.

Black men like Golfing? Never

LA wrote:

Ok white people, but I thought success would be limited? Is that not still selling 57,000 tickets?

Those PPVs, between the 1.5's and 500k's, you know they're putting on 20+ shows a year right? Boxing would kill for numbers like that all year.

And since like 2005, the UFC has had at least 50% of the top 10 PPV Buyrates for Combat Sports each year.

Again, your taking Arum's point out of context

He's gives UFC credit for what they are doing but that they'll be limited to what they are doing now if they cant tap into the Mexican/Black demos because boxing still has a hold on them

Not saying cant happen, it hasnt yet, and UFC attempts at it havent fared well.

As for the PPV buys, Arum and other promoters goal isnt to be on PPV every month, they want to get back to being on network tv

Yeah, Bob's quotes will be interesting to reference 20 years from now.

The other demographics will come around eventually kiddies. The Latino population, though strong number wise is also broke as shit compared to the white pop. The blacks have always come around slow and will catch up. Asians is where the next wave of money will come from. But is is all really smoke and mirros. Arum has to say something, because his moneymaker is in the shitter and he is in denial.

Andrew the Raider King wrote:

The other demographics will come around eventually kiddies. The Latino population, though strong number wise is also broke as shit compared to the white pop. The blacks have always come around slow and will catch up. Asians is where the next wave of money will come from. But is is all really smoke and mirros. Arum has to say something, because his moneymaker is in the shitter and he is in denial.

???

His moneymaker just got him a huge deal with CBS, a mismatch will get hyped like crazy on network tv

They have plenty of prospects lined up, Top Rank is a bigger outfit than you know of

Yet there is continous growth without those demographics . He's talking about the futures of both sports, he wouldn't bring up the fact of Hispanic growth in our country or African American viewship if he's not basically trying to say, "Look Boxing has a better future then the UFC does because we have these demographics". And what are they limited too? No one knows cause expansion is on going, even without these other groups. And if I'd want any demographic on my side for future success, it'd be the one the UFC has.

LA you know nothing about demographics

18-39 males is the targeted demp CAUSE THATS WHO FUCKING SPENDS MONEY THATS WHO BUYS YOUR AFFLICTION TAPOUT T SHIRTS you just dont get it

They arent saying oh at 40 their not mma fans, ITS THAT THEY ARE NO LONGER THE TARGETED YOUNG MONEY SPENDERS

gomez1012 wrote:

Andrew the Raider King wrote:

The other demographics will come around eventually kiddies. The Latino population, though strong number wise is also broke as shit compared to the white pop. The blacks have always come around slow and will catch up. Asians is where the next wave of money will come from. But is is all really smoke and mirros. Arum has to say something, because his moneymaker is in the shitter and he is in denial.

???

His moneymaker just got him a huge deal with CBS, a mismatch will get hyped like crazy on network tv

They have plenty of prospects lined up, Top Rank is a bigger outfit than you know of

Bing

LA wrote:

Yet there is continous growth without those demographics . He's talking about the futures of both sports, he wouldn't bring up the fact of Hispanic growth in our country or African American viewship if he's not basically trying to say, "Look Boxing has a better future then the UFC does because we have these demographics". And what are they limited too? No one knows cause expansion is on going, even without these other groups. And if I'd want any demographic on my side for future success, it'd be the one the UFC has.

HE ENVER SAID THAT

he said the UFC is losing to boxing in hispanic and african american demographics WHICH IS TRUE


Lets all freak out and philosophize over this !!!!

Birdofthad wrote:

LA you know nothing about demographics

18-39 males is the targeted demp CAUSE THATS WHO FUCKING SPENDS MONEY THATS WHO BUYS YOUR AFFLICTION TAPOUT T SHIRTS you just dont get it

They arent saying oh at 40 their not mma fans, ITS THAT THEY ARE NO LONGER THE TARGETED YOUNG MONEY SPENDERS

No shit bro, it was a play on how these young fans will become old fans, get it? and that it will continue to perpetuate the growth of the sport.

I don't need someone who doesn't know the difference between know and now telling me what I do or don't know.


WOULDN"T YOU SAY THE SPORT LOSING THE MOST LUCRATIVE DEMOGRAPHIC WOULD BE THE ONE WITH LIMITED FUTURE SUCCESS?

Birdofthad wrote:

LA wrote:

Yet there is continous growth without those demographics . He's talking about the futures of both sports, he wouldn't bring up the fact of Hispanic growth in our country or African American viewship if he's not basically trying to say, "Look Boxing has a better future then the UFC does because we have these demographics". And what are they limited too? No one knows cause expansion is on going, even without these other groups. And if I'd want any demographic on my side for future success, it'd be the one the UFC has.

HE ENVER SAID THAT

he said the UFC is losing to boxing in hispanic and african american demographics WHICH IS TRUE


Lets all freak out and philosophize over this !!!!

What do you think he meant by this? "The Hispanics don't care anything for it. Most African-Americans don't watch it. Hey, this country is becoming more and more Hispanic, and it's growing African-American (in the) audience. So the future success of UFC is limited. The success of boxing is not, because boxing reaches those groups. The only demographic that boxing has lost is the white, young males, period."

Boxing is ok even though we're losing the young white males because we have Hispanic and African Americans, and you know the U.S. is becoming more and more Hispanic and African American viewership is growing so we're OK.

sorry bud just letting you know (oh shit got it right) that they dont give a shit about the 40 + demo sorry 40 + year olds dont spend as much money

What does the UFC constantly shove down our throat during broadcasts? Action movies and video games, you realize UFC goes after a demo and then sponsors come in to go after that demo.

Keep living in your fantasy land where Dana really wants the 40+ white demo and not hispanics and african americans 18-39

at the end of 2007 MMA demographics were said to be

75.8 % Caucasian

9.6 African American

6.4 Hispanic

ya Bob Arum doesnt have a point at all

LA wrote:

What do you think he meant by this? "The Hispanics don't care anything for it. Most African-Americans don't watch it. Hey, this country is becoming more and more Hispanic, and it's growing African-American (in the) audience. So the future success of UFC is limited. The success of boxing is not, because boxing reaches those groups. The only demographic that boxing has lost is the white, young males, period."

Boxing is ok even though we're losing the young white males because we have Hispanic and African Americans, and you know the U.S. is becoming more and more Hispanic and African American viewership is growing so we're OK.

Bird is killing every point your making lol

To the bold, Arum knows what boxing was like back in the 60s-70s-80s, that's what he is striving for right now

He knows its a demo he can lure back in, why this CBS deal is really big to him

Birdofthad wrote:

sorry bud just letting you know (oh shit got it right) that they dont give a shit about the 40 + demo sorry 40 + year olds dont spend as much money

What does the UFC constantly shove down our throat during broadcasts? Action movies and video games, you realize UFC goes after a demo and then sponsors come in to go after that demo.

Keep living in your fantasy land where Dana really wants the 40+ white demo and not hispanics and african americans 18-39

Still don't get it, it's that as we age, us, who fall into that 18-39 white male demographic, waves of new fans in that demographic will come in, but we will still be there as fans. The cycle will continue, and there will only be more growth, even without truly tapping into the missing demographics (Which will come over time anyways, how young is this sport again?)

Older white boxing fans, and a lot of money comes from them, were once young white Boxing fans, but MMA interupted the cycle, know it happened with me and my Dad.

And I'm not going to put too much in what a guy who said MMA fighters "roll around like homosexuals" has to say about MMA.

Golf never had a chance at tapping into African Americans, then Tiger Woods happened.

gomez1012 wrote:

LA wrote:

What do you think he meant by this? "The Hispanics don't care anything for it. Most African-Americans don't watch it. Hey, this country is becoming more and more Hispanic, and it's growing African-American (in the) audience. So the future success of UFC is limited. The success of boxing is not, because boxing reaches those groups. The only demographic that boxing has lost is the white, young males, period."

Boxing is ok even though we're losing the young white males because we have Hispanic and African Americans, and you know the U.S. is becoming more and more Hispanic and African American viewership is growing so we're OK.

Bird is killing every point your making lol

To the bold, Arum knows what boxing was like back in the 60s-70s-80s, that's what he is striving for right now

He knows its a demo he can lure back in, why this CBS deal is really big to him

LOL how?

And you didn't get that bold, if that's your reply.

Actually I know how, you're a Boxing fan who is in denial at what's happening.

so LA is basically saying he wont admit hes wrong cause of course he doesnt believe hes wrong even when respected writers in MMA ADMIT ARUM HAS A POINT

I get what your saying LA ya young fans become old fans, what you dont get is old fans dont go to the bar, dont go buy the DVDs, dont go SPEND ALL THEIR HARD EARNED MOENY , thats what a demographic is all about, showing people with a product, who is watching what and knowing where to advertise.

UFC can yell "Mexican Heavyweight Champ" all they want, they still are no where close to stealing the mexican demo from boxing (which fuels boxing)

the thought that oh well whites have more money so UFC is fine is retarded. Boxing fights generate over 100's of millions of dollars and the majority comes from hard working hispanic boxing fans.

Bob Arum said the UFC has leveled off becausse they cater to one demographic AND HE IS RIGHT