UFC 128 disappointing ppv #s

http://www.bloodyelbow.com/2011/3/24/2070336/jon-jones-ufc-128-underwhelms-on-ppv

Quote :

Our earliest PPV estimates, and keep in mind anything this early is just an estimate, have ranged from 415,000 to 470,000, with the average being 445,000. If those numbers hold up, that would be considerably lower than most estimates people had going in. Usually UFC outdistances the estimates people have going in based on strong late hype. This didn't have it. The Countdown special was very good, but it had less of an audience than usual.

I don't know why anybody thought they would be that high. The 900K i was seeing was just silly talk.

Shogun is not really a huge PPV draw and the Jon Jones hype had not really reached that far outside the regulars. It probably will for Jon Jones-Rashad Evans.

That combined with a direct comp vs Saturday night March Madness and I wasn't feeling huge numbers either. Was thinking like 600k

no no no, if those are even close to accurate, it's a certified FAILURE.

Really any event over I think either 250K buys or 350k buys is a success in that it earns money, read about how that works a while ago though.

But yeah it'd be disappointing, I'm thinking it cracks 500K final numbers.

Very surprising to hear, but I am pretty confident future Bones PPV's will sell alot more, he's a star now.

march madness may factor in A LOT

If it was still Shad vs Rua would it have fared better or worse ?

good question... Shad had some value right after the Rampage fight, tough to say really

killerofchicken wrote:

good question... Shad had some value right after the Rampage fight, tough to say really

I have a feeling more might have tuned in just to see Shad lose, he sure does generate alot of haters.

Ali wrote:

killerofchicken wrote:

good question... Shad had some value right after the Rampage fight, tough to say really

I have a feeling more might have tuned in just to see Shad lose, he sure does generate alot of haters.

thats true, did you hear the barrage of boos he got sat night when he entered the cage?

killerofchicken wrote:

Ali wrote:

killerofchicken wrote:

good question... Shad had some value right after the Rampage fight, tough to say really

I have a feeling more might have tuned in just to see Shad lose, he sure does generate alot of haters.

thats true, did you hear the barrage of boos he got sat night when he entered the cage?

Yup. I find it weird because Shad always comes across as a cool guy on tv to me.

Ali wrote:

killerofchicken wrote:

Ali wrote:

killerofchicken wrote:

good question... Shad had some value right after the Rampage fight, tough to say really

I have a feeling more might have tuned in just to see Shad lose, he sure does generate alot of haters.

thats true, did you hear the barrage of boos he got sat night when he entered the cage?

Yup. I find it weird because Shad always comes across as a cool guy on tv to me.

Shad has been hated for a long time. I think he was hated even more before he was on TUF as a coach. But I hated Shad from the time he was TUF as a fighter. He use to be so cocky, remember him grabbing his nuts during a fight? He use to act like a douche in the cage.

OU wrote:

Ali wrote:

killerofchicken wrote:

Ali wrote:

killerofchicken wrote:

good question... Shad had some value right after the Rampage fight, tough to say really

I have a feeling more might have tuned in just to see Shad lose, he sure does generate alot of haters.

thats true, did you hear the barrage of boos he got sat night when he entered the cage?

Yup. I find it weird because Shad always comes across as a cool guy on tv to me.

Shad has been hated for a long time. I think he was hated even more before he was on TUF as a coach. But I hated Shad from the time he was TUF as a fighter. He use to be so cocky, remember him grabbing his nuts during a fight? He use to act like a douche in the cage.

You should know by now that I am drawn towards cocky fighters.

I'm just saying, no surprised he was boo'd. Shad has never been a fan fav.

killerofchicken wrote:

march madness may factor in A LOT

No doubt.

I also thought the card, aside from the top 1.5 fights was lacking.

When it's one big fight, I think the savy MMA fan is willing to watch it on tape delay for free.

2 bad PPV numbers in a row

all the Jon Jones is mmas Mike Tyson talk needs to stop

Tyson was selling million dollar PPV buys at this point in his career compared to Jones

im not sure that ppl labeled him MMAs Tyson, but in time Jones will be one of the biggest draws and that im sure of

Ive read multiple articles on BE stating he is MMAs Tyson

when in reality he isnt even close, atleast as far as drawing power

Birdofthad wrote:

2 bad PPV numbers in a row

all the Jon Jones is mmas Mike Tyson talk needs to stop

Tyson was selling million dollar PPV buys at this point in his career compared to Jones

I see Jon Jones more as a Sugar Ray.

Mark McGrath no doubt

The low numbers have almost everything to do with March Madness. Many regular PPV buyers naturally would also be bracket obsessed NCAA fans. The sportsbar I was at had a bunch of TVs tuned to basketball even during the broadcast.

GSP being the exception to that. His is the only PPV in March during the Tourney UFC or any MMA org has done in the past 5 years. It did very well.

GSP is different. This card would have done 600k min without being head to head with March Madness.

Birdofthad wrote:

Ive read multiple articles on BE stating he is MMAs Tyson

when in reality he isnt even close, atleast as far as drawing power

I think they are OBVIOUSLY comparing Jones to Tyson on a performance level standpoint Bird...not drawing power.

Jones at this stage of his career is destroying people and looking unbeatable much like Tyson was.