Lesnar vs Overeem Revised: Only Sold 530,000

Originally touted as selling 750,000 buys, they have now said it only did 530,000

Catching up on some business numbers. The 12/30 Brock Lesnar vs. Alistair Overeem PPV did about 535,000 buys. That’s far less than original projections and predictions. As for why, there are two conclusions you can come to. The first is that Lesnar losing the title and his health issues hurt his aura as a draw, even though the two giant heavyweights going at it promotion was good and it was still on Spike with a strong performance by Overeem in the Countdown show. Overeem had never been in UFC, and didn’t look good in his prior Strikeforce fight with Fabricio Werdum even though he won. The other was it was a Friday night show and as silly as that sounds, I did think that was going to hurt somewhat. While UFC and WWE are different in a sense when it comes to winning and losing and drawing power, the argument that Lesnar lost to Velasquez and came back and drew big with Overeem isn’t quite accurate.

UFC 100 - 1,600,000 buys
UFC 116 - 1,160,000 buys
UFC 121 - 1,050,000 buys
UFC 91 - 1,010,000 buys
UFC 87 - 625,000 buys (Lesnar was co-main event)
UFC 81 - 600,000 buys (Lesnar was co-main event)
UFC 141 - 535,000 buys

I'm not sure about this..i don't see how 8 months later you come back and say you were off by over 200K buys.

seems odd to say the least. i understand being off by up to 50k

Dave Metzler is the source he's considered the PPV numbers guy

I believe nobody.

Wouldn't surprise me considering how honest Zuffa are.

agree Ali, I think its pretty clear they over exaggerated and figured to come clean now that its a half year later.

Most of the time the first figures I see are not released by the UFC.

I no longer think anything is clear when it comes to this stuff. Ppv buy are strictly classified as un-verifiable speculation to me.

why is that GDP?

Birdofthad wrote:

why is that GDP?

Well those numbers do jump up and down alot.

I agree, but the number jumps damn near always come from someone opening their mouth before the real numbers come in.

HBO has stated you can get a good read on if you by passed the million buys mark on the night of the broadcast. I think this has more to do with Zuffa inflating numbers and being embarrassed when the real ones came in.

Lets not forget the 750,000 was touted as the 2nd biggest PPV for UFC last year.

Birdofthad wrote:

I agree, but the number jumps damn near always come from someone opening their mouth before the real numbers come in.

HBO has stated you can get a good read on if you by passed the million buys mark on the night of the broadcast. I think this has more to do with Zuffa inflating numbers and being embarrassed when the real ones came in.

Lets not forget the 750,000 was touted as the 2nd biggest PPV for UFC last year.

They used it to hype up both Reem and Lesnar's selling power.

Birdofthad wrote:

why is that GDP?

Why should I consider Meltzer any more accurate or trustworthy than anyone else. He is like the news, he is running a business and it's good business to have the most people he can get to look his way, accuracy is not primary to meeting that goal.

OU wrote:

Birdofthad wrote:

I agree, but the number jumps damn near always come from someone opening their mouth before the real numbers come in.

HBO has stated you can get a good read on if you by passed the million buys mark on the night of the broadcast. I think this has more to do with Zuffa inflating numbers and being embarrassed when the real ones came in.

Lets not forget the 750,000 was touted as the 2nd biggest PPV for UFC last year.

They used it to hype up both Reem and Lesnar's selling power.

agreed, it probably doesn't help that they were selling it as "The Biggest Heavyweight Fight Of All Time"

GDPofDRC wrote:

Birdofthad wrote:

why is that GDP?

Why should I consider Meltzer any more accurate or trustworthy than anyone else. He is like the news, he is running a business and it's good business to have the most people he can get to look his way, accuracy is not primary to meeting that goal.

in fairness Meltzer is pretty damn trusted when it comes to PPV numbers because of his ties to MMA and WWE

I think he does a decent job.

Birdofthad wrote:

GDPofDRC wrote:

Birdofthad wrote:

why is that GDP?

Why should I consider Meltzer any more accurate or trustworthy than anyone else. He is like the news, he is running a business and it's good business to have the most people he can get to look his way, accuracy is not primary to meeting that goal.

in fairness Meltzer is pretty damn trusted when it comes to PPV numbers because of his ties to MMA and WWE

But how does anyone really know that is true? No one else attempts it so there is no basis for comparison.

well, somethings gotta be true, i mean the OOV numbers determine payroll. All I'm saying is if anyone but Meltzer was saying this ya i would be suspicious, but he is the go to guy on this stuff.